Profitability · Pro plan

What that client earned per hour worked

This is where the question at the top of the site becomes a number on screen.

A project can be billed on a fixed fee, by the hour or on a monthly retainer. With the agreed value on one side and the logged hours on the other, the system works out what the spreadsheet never could.

Why the effective hourly rate is the metric that matters

Because it divides by total hours. That calculation exposes the client who looks great on the contract and is poor in practice, because they eat up meetings, rework and hand-holding nobody bills for. Two clients side by side, sorted by that number, show immediately which one is subsidising the other.

Hour budgets that warn you before the damage

Set how many hours the project should consume and get an alert as it crosses 80% and 100% of the budget. Thresholds are configurable per workspace, up to four. Each one fires once — an alert repeating daily becomes noise nobody reads. Alongside it comes the projected overrun date, calculated at the pace of the last 30 days.

The right rate, coming from the right place

Set a default rate and override it per person, per client or per project. The screen shows which rate applies and where it came from, so there's no doubt about the number behind the report.

Old reports don't change on their own

The rate in force is stored on each logged hour. Raise someone's rate tomorrow and history stays exactly as it was. Recalculating a period is an explicit action with a confirmation step — a financial report that changes without warning destroys trust in the whole product.

A report with your brand, not ours

Upload your logo and your colour and generate the PDF that goes to the end client. There's no mention of WiseData on it — the report is yours.

The calculations you get

  • Potential revenue

    billable hours × rate

    What the hours would be worth if every one of them were billed.

  • Agreed revenue

    project value

    What was actually agreed with the client: fee, hourly or retainer.

  • Efficiency

    billable hours ÷ total hours

    How much of the time spent on the client turns into revenue.

  • Effective hourly rate

    agreed revenue ÷ total hours

    The key metric. It divides by total hours, not billable ones.

  • Budget consumption

    logged hours ÷ budget

    How much of the plan is already spent, with a projected overrun date.

An example in round numbers
Project on a fixed fee of
R$ 50,000
Budgeted hours
150h
Hours actually logged
200h
Effective hourly rateR$ 250

33% over budget. The contract looked good; the number says otherwise.

In practice this means

  • Fixed fee, hourly or monthly retainer per project
  • Potential revenue against agreed revenue
  • Efficiency and effective hourly rate per client and per project
  • Sorting by effective hourly rate to find the loss-making client
  • Hour budgets with alerts at 80% and 100%, configurable up to four thresholds
  • Projected overrun date at the current pace
  • Reports carrying your logo and your colour

See it running on your own operation

30 days on the most complete plan, no credit card.